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The 5 Best Content Marketing Tools for 2022
Content marketing is a multifaceted type of digital marketing strategy that requires skill, knowledge, and of course a full arsenal of content marketing tools. Think of these tools as the utensils a master chef uses to cook. Access to the right kinds of tools for...
Buying Leads vs Paid Prospecting – Which is best?
We can all agree a fundamental piece to sustaining a profitable business is building a large database, but more importantly a high-quality database. The reality of this becomes apparent when the client life cycle nears its end and insurance is no longer needed or when...
No one cares, why should you?
I’ve found business professionals often don’t care or understand the importance of touch-point communication. Examples being Newsletters, Mailers, Engagement Events, Birthday Cards, etc. They believe it to be a waste of dollars or simply not effective. When I say...
A workflow that will reactivate leads, build data sets, and boost sales!
If you’re like most, you have a CRM filled with leads that have gone cold and are no longer receptive to email or phone campaigns. You know these leads could be a gold mine, yet you’re unsure of how to reactivate their brand awareness and encourage them to do...
How To Use Facebook Video Watch Time To Identify Hot Prospects
Like a cup of Joe, Facebook and Video are a combination that motivates us to get up in the morning. Leveraging the power of video and its accompanied data metrics to identify steaming hot prospects is something that a Financial Advisor or Insurance Agent should be...
3 Ways Automated Marketing Will Grow Your Business
We’ve all heard it before ...So much so it's become somewhat of a “BUZZ Word” … MARKETING AUTOMATION. What is it, and how exactly will it help in growing your business? Understanding that Marketing Automation can come in many forms and can be extremely complex or...
Go Virtual and Stay Connected With Your Clients
Go Virtual and Stay Connected With Your Clients in Under One Hour. March 23rd, 2020 Today's business landscape and consumer relations have changed drastically. The ability to service your clients, as well as prospect for new ones in a virtual space is more important...